How can the LED display industry avoid "reaching the rocks" and make breakthroughs and innovations? Optimize channel construction ideas, and unite the LED display industry in the upstream and downstream industry chains of the full-color LED display industry to achieve win-win cooperation, and jointly cultivate the market, optimize the market, and guide Market; dig deep into the diversified consumer demand of users for LED display products, and turn the products into platform-based intelligent hardware to meet the real needs of the market. Innovate the business model: Jump out of the traditional understanding of marketing, products, markets and users in the full-color LED display industry, and use a brand-new business model to deal with opportunities and challenges;

In addition, in recent years, the government has drastically reduced its "assistance" to the industry; coupled with the recent increase in raw material prices, shortages, increased labor costs, and increased logistics costs, the "storm" that has swept the entire Chinese manufacturing industry. Retreat, the various "dilemmas" of full-color LED displays at the moment, this industry only has the opportunity to move forward with continuous breakthroughs and innovations. Full-color LED display manufacturing has developed to the current stage. The R&D, production, supply, and sales links of many industries in the industry are similar, and products and business models are in a dilemma of "pseudo-innovation". Market competition among LED display industries It also focuses on how to create product functional "barriers". For example, some of the LED display products currently used by large supermarkets that we mentioned yesterday also have data analysis functions, which can help merchants "precise sales."

In today's social Internet era, customers' experience of purchasing and using LED display products has been further upgraded. In combination with the current new situation, full-color LED large screen manufacturers should be market-oriented, explore the new attributes and new functions of full-color LED displays under the requirements of the new era, and produce products that adapt to market changes and needs, and meet urban development and The managed display product has become a standard information product acceptable to the public, not just an advertising terminal. The market is fragmented, and the personalized needs of users are prominent. Some channel providers have not yet developed enough market depth. At present, the industry has no models and ideas that can be used for reference. The current full-color LED display market has continuously improved the personalized needs of customers. This market change has gradually shifted the focus of the industry's screen companies to the bidding market, while ignoring the cultivation and guidance of the non-bidding market. This can easily lead to unbalanced development of the market. At present, the most successful "three-kilometer service circle" channel construction concept for full-color LED display industry channels may be more comprehensive and in-depth in the industry. If it can be realized, it will set off a huge change in industry channel construction. The full-color LED display industry lacks a good business model, grand strategy, and grand layout. The unit purchase scale is small, and screen companies have no good entry points to guide the market, resulting in no concentrated outbreak of driving force in the market. The model is single, relying on channels, but channel construction is too dependent on the resources in hand.